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Introducing the Maisy Mug

Hello lovelies!

Did you know that my Kickstarter campaign Torie Jayne Design - Beautifully designed stylish homeware has almost hit 40% funded? People, I am only 4% away from hitting 40%! It's my weekend goal! If you were thinking about pledging, now's the time.

I need to raise a minimum of £5,000 in order to meet the minimum orders from the manufacturers.

If you are new to KICKSTARTER, you may not know that if I do not hit my goal no money changes hands and we will not receive funding. Likewise, you are not charged anything unless the project is 100% funded. Your pledges don't have to be huge (not that I'm turning anything away!) You can pledge any amount of money; the Kickstarter minimum is £1.

Help support the creative dreams of the ones you love (that's me :)

Thank you friends & family and lovers of the new homeware brand for pledging. You truly are amazing, thank you xx

If you pledge £12 +shipping you can get your hands on one of the 'Maisy Mugs', I will ship it worldwide and the more you buy the more you save. Please let me introduce you to the Maisy Mug...

The Maisy Mug is made of fine bone china which is hand decorated with a screen printed decal. I visited the factory in Stoke on Trent, the famous "potteries" of the UK to see how they make the screen printed decals...

The use of decals to decorate pottery in an industrial setting dates from the mid-18th century. English earthenware decorated with decal images first appeared at Wedgwood in Stoke-on-Trent, UK. This is the traditional method of putting print on ceramics. Artwork is screen printed on to special papers (called Water-slide decals) through machines which are especially made for the ceramics industry. The ink that is used to make ceramic decals are called enamels and are made of colored mineral pigments or precious metals such as gold and platinum. The final step is to print the varnish of transfer (or cover coat). This coating completely covers the pattern and enables it to transfer to the ceramic or glass surface to decorate. It disappears during the firing process and leaves no trace. This is the yellow coating you see on the transfers in the second video.

The screen printed decal method of decorating the mugs gives you vibrant and perfect artwork which does not fade with time or repeated washes. This along with the fine bone china means that the 'Maisy' mugs are dishwasher and microwave proof.

I also visited the ceramics factory where the decals are hand applied and fired...

The decals are placed in a pan of warm water and soaked for a few seconds, which enables the color print to slide from the paper surface. The color print is then placed on to the ceramic surface to decorate. Once it has been carefully applied and adjusted to the correct position, any excess water and air bubbles are removed by rubbing the squeegee from the center of the print to the outer corner. The mug is then left to dry at room temperature for one day. After drying, the the color print is vitrified and fused (fired) to the mug in a kiln making the color print permanent.

I made a couple of little videos of my samples being made so you can all see how it is done...

If you would like to be the first to get your hands on one, two or four of my mugs!

Pre-order here!

Thank you

More photos...

Opal Blue Maisy Mug available now!
Cloud Pink Maisy Mug available now!
Silver Grey Maisy Mug available now!
Blue Haze Maisy Mug available now!
Maisy Mugs available on Kickstarter now!
Maisy Mugs available on Kickstarter now!
Maisy Mugs available on Kickstarter now!


Hello! I am Torie Jayne. This is my blog about all things pretty and creative, from shabby chic interiors to gluten-free baking, via decorative crafts and stylish boutiques.

Torie Jayne photo by Sussie Bell


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